Newsletter July 2023

Cartoon person looking at declining and inclining arrows

Is the Market Value of Convenience Stores Starting to Drop?

Hardly a day goes by where I do not have a conversation about whether I think the value of convenience stores has started to decline due to high interest rates. If you read any financial newspaper or watch a financial show on television, the narrative is about inflation and higher interest rates and how they are affecting the economy and the value of real estate around the country. With all of this talk, you would expect house prices to be … CONTINUE READING

Person filling out Advance Directives paperwork

Why Everyone Needs Advance Directives

When discussing estate planning, we often think about wills and the disbursement of our belongings after we pass. Yet, there’s plenty to organize, protect, and ensure when we are still alive. One aspect of estate planning we often overlook are advance health care directives, including living wills … CONTINUE READING

Torn paper revealing quote saying 'Storytelling is the best marketing.'

Storytelling Should Be Your Marketing Priority

We all love stories. Be it books, movies, or current events, we can’t help but thrive on storytelling in our everyday lives. We even process information better when it’s told as a narrative. A study by psychologist Jerome Bruner discovered that people were 22 times more likely to remember a fact when embedded in a story. That makes storytelling a powerful tool to reach your audience … CONTINUE READING

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